Executive Director, Quebec Cancer Coalition

Eva Villalba is the Executive Director of the Quebec Cancer Coalition, a non-profit patient advocacy group dedicated to improving the Quebec health-care system for people affected by cancer.  Since 2008, she has been involved in health-care charities, advocacy groups and non-profits. She graduated from McGill University with double majors in Psychology and Applied Linguistics, then completed an MBA from HEC Montréal in order to apply best business practices to the non-profit sector. She is currently completing an MSc. in Health Care Transformation at the UT Austin – Value Institute for Health & Care with the goal of sharing Value-Based Health Care (VBHC) expertise in Quebec and Canada. Eva is passionate about good governance, government relations, public policy, community impact, health-care transformation and social innovation.